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Hersheypark to bring VR experience to its Hershey’s Chocolatetown next summer


Virtual reality with full-motion floor and multi-sensory effects will head to Hershey’s Chocolatetown in Hersheypark next year. MajorMega, a Pennsylvania-based virtual reality studio and location-based entertainment company, will create the immersive virtual reality experience for an anticipated summer 2020 opening.

Hyperdeck, MajorMega’s immersive, multi-player virtual reality experience, will feature two 300-square-foot Hyperdecks that will provide a dynamic virtual world with full-motion floor and multi-sensory effects like strong winds, heat and earth-rattling movements. The game will then continue outside as spectators help or challenge players via tablets stationed outside the attraction.

Those who visited Hersheypark in the final weeks of the 2019 summer season may be familiar with Hyperdeck, as Hersheypark and MajorMega had entered a research and development partnership in August that brought a single Hyperdeck to the amusement park for a limited time — through September 2, 2019.

“Our guests loved it, and that encouraged us to bring it to Hershey’s Chocolatetown,” said Quinn C. Bryner, director of public relations and strategy at Hershey Entertainment and Resorts. “We’ll now have two units of the Hyperdeck for our guests to enjoy.”

As with other games at Hersheypark, Hyperdeck will have an additional admission price for players, Bryner said. It cost $15 per player in August 2019 for the trial run of the single unit at the park; she said the cost for Summer 2020 has yet to be determined.

Hershey’s Chocolatetown is a new region at Hersheypark where guests can eat, play, shop and gather year round. The $150 million transformational expansion is the largest in company history and a 23-acre development.

For more details, please visit www.hersheypark.com/chocolatetown.

Video from Hyperdeck’s limited appearance at Hersheypark in late summer 2019

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